December 7, 2017

Optimum light protection for your milk

"Buy it fresh, keep it cool, protect it from light” This was the take-home message of a study by Cornell University in 2016. The high quality of fresh milk can indeed be retained over a longer period, provided that an optimal light protection is in place! With regard to shelf life, taste and protection of light-sensitive nutrients, our carton packaging is far superior to alternatives made from plastic.

Best light protection is provided by beverage cartons

The more transparent the packaging, the more light is able to penetrate it. In this regard, the carton scores much higher compared to the PET bottles. Even opaque synthetic materials offer little adequate protection.
Source: Elopak internal laboratory tests, pasteurized milk in carton and plastic bottles with differing light barriers, Elopak Corporate Analysis Report 04621

50% more vitamins

Milk in beverage cartons retains 50% more vitamin A and B2 than milk in a PET or HDPE bottle
Source: Analysis by Campden BRI, UK.

Protection from off-taste

Milk in plastic bottles already shows light-induced loss of taste after a single day. After just 2-6 days, a strong light-struck flavour develops. In contrast, Elopak Duplex Carton preserves milk from off-taste even after 9 days.
Source: Elopak internal laboratory test, pasteurized milk in carton and plastic bottles with differing light barriers, Elopak Corporate Analysis Report 04621

What experts say on the theme of light protection:

"To retain the sensory quality of the milk, an effective light protection provided by the packaging is essential."
Dr. Thomas Westermair, Head of engineering muva Kempten GmbH
Optimum light protection for your milk – Leaflet (PDF)
Elopak Website
Pure-Pak® Sense Website
Délice Tunesia

Délice is launching two new functional juices in 750 ml Pure-Pak® Sense Aseptic cartons. The packaging optimally protects the apple nectar with cereal fibre and the multi-fruit nectar with magnesium.

The Real Milkshake UK

By switching from our Pure-Pak® Classic to Pure-Pak® Sense Aseptic cartons, The Real Milkshake Company can offer its delicious, local milkshakes in an even more sustainable way. The carton contains 70 per cent less plastic than a standard plastic milk bottle of comparable size.

Boxed Water™ USA

Boxed Water™ has teamed up with Universal to create exclusive new designs for our 500ml Pure-Pak® mini cartons. They feature the popular dinosaurs from the Jurassic World universe – a real eye-catcher.

Arla Germany

The dairy cooperative Arla is launching a new milk brand under the name Arla Æ.K.T® that stands for climate protection and animal welfare. The milk is packaged in our particularly sustainable natural brown 1 litre Pure-Pak® Sense cartons.