Trendsetting in terms of sustainability – Leading the way in sustainability
The final report of the study, which has been created in accordance with the new methodological requirements of the UBA and approved by the latter, has been reviewed and updated in 2020.
Object of investigation and result
UHT milk
Fresh milk
Juices and nectars
Clear advantage in terms of climate protection

The results across all impact categories
Who is the FKN?
The FKN has two subsidiaries:
ReCarton GmbH has been handling the recycling of used beverage cartons from the Dual System since the early 1990s.
What exactly was examined?
IIt contains all environmental burdens during:
Minimum Standard – Why?

After three years of research, the Federal Environmental Agency published extended requirements for the preparation of life cycle assessments (UBA text 19/2016). It contains mandatory rules of procedure, which standardise the quality of the studies, bring their results to a comparable level and enable the development of verifiable assessments.
Beverage carton producers are first in this sector to meet these new requirements. Due to the pilot character of the study, the UBA was involved in the process from the beginning on.
What about recycling?
Despite the high recycling rates (currently 77.7%), the influence of recycling on the overall ecological result for beverage cartons is relatively low.
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New on the shelf

McBride, Italy
Cleaning reimagined: Actiff refill packs in D-PAK™ cartons
McBride is launching new refill packs for its household cleaning brand Actiff in D-PAK™ cartons in Italy. By introducing carton packaging, the company underlines its commitment to sustainability and innovation while responding to evolving consumer expectations.
The Actiff range includes 1litre cartons for laundry detergent and fabric softener, as well as 500 ml cartons for dishwashing liquid. By making the switch, McBride reduces the use of plastic, supports recycling and offers consumers a practical and attractive alternative to conventional plastic packaging – while ensuring strong shelf visibility.

Polmlek Group Jibal, Morokko
New to the market: Jibal launches first kefir in Pure‑Pak® cartons in Morocco
Jibal, the Moroccan subsidiary of the Polmlek Group, introduced its first kefir in Pure‑Pak® cartons to the Moroccan market in autumn 2025. The premium launch targets health‑conscious consumers and addresses the growing functional dairy segment in North Africa. With this market entry, Jibal adopts a premium positioning and uses the Pure‑Pak® carton as a packaging solution strongly associated with freshness, naturalness, and health. The product launch marks an important milestone for the brand and supports Polmlek’s expansion in one of the region’s most dynamic growth markets.

Ehrmann Cornish Dairy, UK
Freshness re‑packaged: Trewithen Cream in Pure‑Pak® cartons
Ehrmann Cornish Dairy, home to the Trewithen brand, is converting three of its fresh cream products from HDPE plastic bottles to Pure‑Pak® cartons from Elopak. In collaboration with Elopak, a new filling line has been installed at the company’s site in the Glynn Valley as part of a significant investment following the acquisition by the Ehrmann Group.
From this autumn, Cornish whipping cream, double cream and buttermilk will be available in 300 ml, 500 ml and 1,000 ml cartons. By making the switch, Trewithen reduces its use of plastic, simplifies logistics and offers retailers a sustainable, shelf‑ready alternative. The move marks an important milestone for the heritage brand and has already secured a nationwide Tesco listing across the UK.

H2O4U, Finnland
Pure water, newly packaged: JÄÄDE in Pure‑Pak® cartons
The Finnish company H2O4U is introducing JÄÄDE, one of the purest waters in the world, for the first time in fibre‑based cartons from Elopak. The naturally filtered mineral water is filled at the company’s production facility in Lahti, Finland, where it originates from deep glacial formations that were formed around 10,000 years ago.
The products are available in 330 ml and 500 ml Mini Pure‑Pak® cartons. By introducing carton packaging, H2O4U is choosing a sustainable alternative to conventional plastic packaging and reinforcing its commitment to providing clean and safe drinking water in a resource‑efficient way – while ensuring strong shelf visibility.


